by AdminMelissa | Aug 24, 2017 | Editorials
At least, I know that I am worth every penny. It’s not uncommon for me to see posts to real estate agent Facebook communities where other agents share text messages from clients asking for a commission credit. I’m gonna let it all hang out when I tell you that my...
by AdminMelissa | Aug 17, 2017 | Real Estate Agent Tips
Did you know that 93% of home buyers use the Internet during their home search? And, as you already know, the Internet is chock-full of all sorts of information that can help a buyer learn about the process. With these online home buying “courses,” many homebuyers...
by AdminMelissa | Aug 10, 2017 | Real Estate Agent Tips
You have an accepted offer and you are ready to go. Congratulations! Only 30 days until the closing. You’re over the hurdle… or are you? While the end of the transaction may seem within reach, there are often events that occur after an offer is accepted that lead to...
by AdminMelissa | Aug 3, 2017 | Marketing
If you want the leads to keep on coming (and coming and coming and coming), you’ve got to cultivate top-of-mind awareness. Interestingly, only 2% of sales occur at the first meeting. This means that for every 100 leads you get, only 2% might buy at the very first...
by AdminMelissa | Jul 27, 2017 | Real Estate Agent Tips
When I was a little girl, I used to see all of these well-dressed women driving fancy cars and putting up For Sale signs in my neighborhood. So, I got this idea in my head that real estate is just putting up a few signs, checking out a few homes, holding and attending...
by AdminMelissa | Jul 20, 2017 | Real Estate Agent Tips
Last week was a really interesting week for me in the real estate business, as I got 6 awesome real estate referrals that I was able to share with the agents at my office. Lots of agents are seeking referrals in order to add more buyer and seller leads to their sales...
by AdminMelissa | Jul 13, 2017 | Real Estate Agent Tips
Do you ever have trouble coming up with ideas for your social media posts? Do you throw those posts up at the last minute or are they something that you plan weeks months in advance? Whatever your social media style (or strategy), truth be told: social media pros are...
by AdminMelissa | Jul 6, 2017 | Real Estate Agent Tips
Like many of you, I’m on a bit of a vacation this week. Here’s an oldie, bit a goody. I was recently involved in a very unpleasant situation. I hired a carpet and tile cleaning service to go into my home and clean things up a bit. Even though we had never...
by AdminMelissa | Jun 22, 2017 | Real Estate Agent Tips
Have you ever had a client ask you about a program or a process that you haven’t heard about? Or, have you ever had a client ask you about an area within the field of housing and you didn’t know the answer? It’s truly a horrible feeling when a prospect, a...
by AdminMelissa | Jun 15, 2017 | Real Estate Agent Tips
You’re in real estate. You’re an independent contractor. Ergo, you’re your own boss, right? Yes, no, and maybe. First off, unless you are the Broker of your own company, then your own broker has a duty to supervise your activities. Nevertheless, you are an independent...
