March is the perfect time to give your social media presence a fresh new look. We’re three months into the new year and people are looking to social media to see what are the up and coming things they should be doing this year. Follow these 4 tips to help spring clean your social media presence in order to get more followers engaged and excited for what’s coming next:
4 Tips for Social Media Spring Cleaning
- Post differently on each social media platform. It may seem like a hassle to make different posts about the same thing but if you have followers on two social media platforms, then they see the same post two or three times. The second time they see the same post they are more likely to just scroll past it because they’ve already seen it before. Capture their attention with a different photo. It may have the same information but it’s about reeling in your followers and getting them curious.
- Use creative captions. Pictures can stay a thousand words but having a fun caption can help make your content more appealing to your followers. Going back through your older content can give you some ideas on what grabbed your followers attention and what fell flat. Keep your captions short because you can only hold your followers’ attention for so long.
- Update your profile/information. A new profile picture and cover photos can show your followers that you are active on social media so they know they can reach out to you. Make sure your contact information is up to date because you never know who could be scrolling through your profile and would want to reach out to you to know more information about your business. You could discourage potential clients from wanting to reach out to you if your current information is incorrect.
- Check your followers. Go through who your followers are. Make sure you aren’t following spammers or inactive accounts. Having a large number of followers is important but not as important as having quality followers who value the content you are posting.
Try these tips this month and see how busy your inbox will be in April. Make sure to keep up with our monthly blog posts in order to learn more about having a successful business and staying ahead of the trends.