Everytime that I make a little switch to what I am doing, I have to go back in and change my bio a bit. I need to make some edits this week because now I’ve started writing a column for Trulia, and I wanted to add that to the bio. As far as writing agent profiles and biographies, there is no one who knows better than Marte Cliff. Formerly a real estate professional, Marte has been ... Continue Reading
What Everyone Ought to Know About Social Proof
I was at The Riviera in Vegas last Thursday for the Real Tech 2014 technology conference, and it occurred to me as I was looking at an autographed wall poster of Elvis and Engelbert Humperdinck that social proof has been around for as long as I can remember. As a child in the Los Angeles area, I remember going to restaurants and other local establishments where the walls were filled ... Continue Reading